Publishers, Content, and Engagement—Oh My!

How to Make Money on Your Videos

Back to the Future with Pay-Per-Call Marketing

The Importance of Process When Choosing a Digital Agency

What Professional Athletes Can Teach Digital Marketers

Taulia: A B2B Brand with a Strategic Approach to Video Marketing

How to Cultivate an Optimization Culture so You Can Run Killer Tests

Word to the Wise: Real-Time

CTR Strikes Out in the New Ballgame of Digital Ad Measurement

Delivering a Digital Experience That Counts

Marketers: Data Rich and Knowledge Poor

MTPS 2014: Video Edition

New Dimensions in Customer Analytics

The Value of Timing: When to Send Email and Text Messages

Sign up to our newsletters

Latest Jobs:


Company of the week

Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.


Find out more here »

Featured Articles

Pitney Bowes Intros Location Intelligence Platform

Pitney Bowes Intros Location Intelligence Platform

Spectrum Spatial attempts to make the world a small marketplace for B2B and B2C companies alike.

The New Path of the B2B Buyer's Journey

The New Path of the B2B Buyer's Journey

Intent, which tells you who, how, and when to target, is a common thread on the customer journey.

Which Brands Are the Most (and Least) Trusted?

Which Brands Are the Most (and Least) Trusted?

It's been a bad year for TV service providers.