Cenveo Review: Stick With the Plan

Share this article:
Cenveo Inc. completed a review of strategic alternatives prompted by a takeover attempt by dissident investor Robert Burton, the print communication services provider said this week.


"At this time the best alternative to maximize value for all stockholders is to follow the strategic plan of initiatives to reduce operating expenses, streamline management functions and increase top-line revenue growth," the company said in a statement.


Cenveo, Englewood, CO, brought in consultant James R. Malone as CEO in June. He accelerated a previously announced cost-savings plan. Cenveo plans to cut $55 million in annual costs by January 2006, partly by the layoffs of 125 mostly management employees announced in June. The company has 9,400 workers.


"We have put in place an aggressive strategic plan, and I am pleased to say that our plan is working," Malone said in a statement. "Cenveo has established considerable momentum in just a short period."


Malone issued a letter this month to shareholders urging them to oppose a bid by dissident shareholders led by Burton to assume leadership of the company. Malone wrote that Burton's group sought to take over Cenveo without giving any value to shareholders.


Burton, president of Burton Capital Management, along with Goodwood Inc. have criticized Cenveo executives for failing to maximize shareholder value and improve the company's performance.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

12 Big Data Facts for Marketers in 2014

12 Big Data Facts for Marketers in 2014

The idea of Big Data is nothing new, but its potential to solve today's problems and spark innovation is unprecedented.

Harvard Prof: Marketers Need to Step Up Their Predictive Abilities

Harvard Prof: Marketers Need to Step Up Their ...

Statistics expert Edo Airoldi says data must be paired with predictive analytics before marketers can truly forecast customer behavior.

The (Marketer's) TV Guide

The (Marketer's) TV Guide

Public broadcasting station WGBH in Boston cleans up its dirty data and boosts donations.