CDNow Expands Into Wireless

Share this article:
CDNow.com account members can now purchase compact discs at the site through wireless devices, the company said yesterday.


Users will be able to search the firm's catalog, read product reviews, access a shopping cart and evaluate their ordering history. Site members with Internet-enabled phones and personal digital assistants can access these features by visiting wap.cdnow.com.


ViaFone, Redwood Shores, CA, a provider of mobile enterprise systems, is hosting CDNow's wireless offering. Terms of the agreement were not disclosed.


CDNow Inc., Fort Washington, PA, is a division of the Bertelsmann eCommerce Group.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Target Better With Facebook, Sandberg Tells Marketers

Target Better With Facebook, Sandberg Tells Marketers

In earnings call, the COO claims Facebook is 44% more accurate than the industry average at targeting and promises increasing investment in ad tech.

Day One on the DMA2014 Show Floor

Day One on the DMA2014 Show Floor

Sprouting from the Direct Marketing Association convention today were retargeting refinements, rules for breach behavior, and, yes, some darn fine Brussels sprouts.

Customer Identity in the Digital Age

Customer Identity in the Digital Age

Industry experts explore the value in a person's cyber identity for marketers.