CD-Shopping Phone Service Hits San Francisco

Share this article:
*CD began offering its music-related telephone services yesterday in the San Francisco Bay area on Pacific Bell wireless.


By dialing *CD on their telephones, listeners can find out the name of a song just played on the radio. Callers then can hear samples from other songs on the same compact disc, scan other songs the station has recently played and order music.


The service also is available in Philadelphia. The company plans to expand into the top 30 radio markets in the country by the end of the year.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

John Wanamaker Is Dead, Long Live the CMO

John Wanamaker Is Dead, Long Live the CMO

A century-old motto isn't—and shouldn't be—relevant today. CMOs need to get with the times and put their customer knowledge to good use.

Unleashing the True Power of the Customer

Unleashing the True Power of the Customer

Retailers who harness customer loyalty program data can create a customer-centric competitive advantage.

News Byte: Gartner Retail Expert Joins eCommera as CMO

News Byte: Gartner Retail Expert Joins eCommera as ...

Kevin Sterneckert brings a wealth of knowledge and experience to eCommera.