CCMR Gets Account

Share this article:
Business-to-business marketing communications agency CCMR Advertising, Kingston, NY, has been chosen as agency-of-record by, New York, for a $1.5 million marketing campaign directed at food-service professionals.

CCMR's new marketing program for the recently launched company will include direct marketing, collateral and trade show/event management public relations. founder/CEO Philip Krish said he liked the idea of dealing with a smaller advertising agency outside of the city.

"They have a wealth of experience in the business-to-business arena, [but being] a smaller firm ensures me of more personalized service," he said.

CCMR has focused on the BTB market for 20 years. Clients include IBM, Hitachi Computer Division, Avstar News Systems and Nokia VPN Technology.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Are You Really Ready for Customer Experience?

Are You Really Ready for Customer Experience?

Marketers can talk a good game about customer centricity, but actions speak louder than words.

Essentials in Content Marketing: Think like a best-selling author

Essentials in Content Marketing: Think like a best-selling ...

Imagine if all the electronic content thrown your way daily was actually printed on paper. To stand out from those piles of worthless pixels, you must offer your audiences intriguing ...

The Mobile-Email Marriage

The Mobile-Email Marriage

Marketers who considered leaving email at the altar are finding renewed passion for the channel as an ever-increasing number of customers triage, read, and click-through email on their smartphones.