Case Studies

Customer Experience

Customer Feedback Is the Main Ingredient in Mellow Mushroom's CX Strategy

Customer Feedback Is the Main Ingredient in Mellow Mushroom's CX Strategy

The psychedelic pizza chain implemented a customer feedback solution to centralize its disparate data sources

Aurora Health Care Navigates Email Marketing Amidst HIPAA

Email Marketing

Aurora Health Care Navigates Email Marketing Amidst HIPAA

The integrated healthcare system introduced a savvy email marketing strategy through Salesforce, and reports crazy open rates, all within HIPAA compliance

App is a Winner for Chicken Salad Chick

Customer Experience

App is a Winner for Chicken Salad Chick

Winner, winner, chicken salad dinner, as a south-eastern chain solves customer engagement and loyalty with an interactive app

Data and Optimization are T.O by Lipton's Cup of Tea

Data/Analytics

Data and Optimization are T.O by Lipton's Cup of Tea

How the loose-leaf tea machine brand uses consumer data and AI to drive optimization and conversion

LIDS Tips its Hat to Social Media

Social Media

LIDS Tips its Hat to Social Media

The popular headwear brand wanted to update its social marketing strategy, and found success doing so through Salesforce Marketing Cloud.

Advance Auto Parts Revs Up Engagement With Castrol Campaign

Marketing Strategy

Advance Auto Parts Revs Up Engagement With Castrol Campaign

How the auto parts company engaged consumers with an ad series

Why Email is the Common Denominator for Zillow Brands

Email Marketing

Why Email is the Common Denominator for Zillow Brands

Upon acquisition, Zillow found many of its sub-brands were using the same email provider.

Cosabella: Shocked by Albert

Marketing Automation

Cosabella: Shocked by Albert

Family-owned luxury lingerie company Cosabella is placing its faith in AI

Using Salesforce to Amplify Brand Reach

Customer Experience

Using Salesforce to Amplify Brand Reach

Amplify Credit Union is leveraging Salesforce cloud services to reach members and give back to the community

JetBlue: Found in Translation

Digital Marketing

JetBlue: Found in Translation

JetBlue is serving existing customers and finding new ones thanks to MotionPoint globalization

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