Case Studies

Top 10 DMN Case Studies of 2016

Marketing Strategy

Top 10 DMN Case Studies of 2016

From Hilton Hotels to 7-Eleven, here are some of our most interesting case studies of last year.

LensCrafters Looks to 360 Video to Highlight Childhood Vision Problems

Customer Experience

LensCrafters Looks to 360 Video to Highlight Childhood Vision Problems

An immersive experience give you the perspectiveof a child struggling to see

Magellan Vacations Drives Efficiency and Collaboration with BI Solution

Marketing Strategy

Magellan Vacations Drives Efficiency and Collaboration with BI Solution

A breakdown of how the online travel agency leverages its technology stack across the organization.

A Brand to Remember: The Evolution of Nicholas Sparks

Marketing Strategy

A Brand to Remember: The Evolution of Nicholas Sparks

Twenty years after The Notebook's debut, Sparks and his literary agent share how they engage multi-generational fans across different media.

Personalization Is the Key to Hilton Worldwide's Customer Loyalty

Loyalty

Personalization Is the Key to Hilton Worldwide's Customer Loyalty

How the global hotel chain's loyalty program offers the data it needs to create tailored experiences for its guests.

Miz Mooz Drives Conversion Through Site Optimization

E-commerce

Miz Mooz Drives Conversion Through Site Optimization

The New York-based footwear company survived a tumultuous vendor relationship and found success in a new agency partnership.

Shari's Café and Pies Uses Data to Slice and Dice Reward Members

Loyalty

Shari's Café and Pies Uses Data to Slice and Dice Reward Members

The family restaurant chain uses demographic, behavioral, and purchase data to send targeted offers to its rewards members and grow visit frequency and spend among younger customers.

Harley-Davidson of NYC Revs Up Its Targeting With AI

Marketing Strategy

Harley-Davidson of NYC Revs Up Its Targeting With AI

The motorcycle dealership boosts sales and reach through automated digital marketing.

Automation and Segmentation Heat Up PHE's Email Program

Marketing Strategy

Automation and Segmentation Heat Up PHE's Email Program

A breakdown of the adult toy and entertainment company's triggered messages.

Princess Auto: Bringing Inventory to the People

Marketing Strategy

Princess Auto: Bringing Inventory to the People

Princess Auto is solving the problem of remote inventory with order management vendor OrderDynamics

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