Cars.com Taps DDB Shops
Cars.com is owned by Classified Ventures Inc., whose backers are The New York Times Co., The Washington Post Co., Tribune Co., Gannett Co., Knight Ridder and The McClatchy Co.
Will the Great Recommender introduce "pretargeting" to the menu? Is it destined to become the King of Conversion? Or will its ad business simply settle in between Google's and Facebook's?
The long road to digital marketing leadership starts with organizational alignment, a study finds.
A digital agency for politicians puts the power of presidential electioneering into the hands of Congressional campaigns.