Carmen Curran

Carmen Curran is an e-mail marketing specialist at Mintel Comperemedia.

Most Recent Articles by Carmen Curran

Overcoming inbox angst: How to build consumer trust

Despite declines in reported identity theft and spam, increased media attention and a stream of unwanted e-mails have left people feeling increasingly fearful about e-mail security and privacy. Though companies advertise the security of their e-mail and actively combat threats to customers' security and privacy, Americans still harbor doubts about their inboxes.

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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SKA

SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...