Carmen Curran

Carmen Curran is an e-mail marketing specialist at Mintel Comperemedia.

Most Recent Articles by Carmen Curran

Overcoming inbox angst: How to build consumer trust

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Despite declines in reported identity theft and spam, increased media attention and a stream of unwanted e-mails have left people feeling increasingly fearful about e-mail security and privacy. Though companies advertise the security of their e-mail and actively combat threats to customers' security and privacy, Americans still harbor doubts about their inboxes.

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