Cargill, Ariba Form B2B Food Marketplace

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Cargill Inc., Minneapolis, and Ariba, Mountain View, CA, said yesterday they would form a business-to-business exchange for food and beverage manufacturers and their suppliers called Novopoint.com.


The exchange will give buyers and sellers of food ingredients, packaging and related services a place to connect and manage their supply chains. Novopoint.com will include buyers and suppliers of oil, sugar, colorings, packaging, chemicals and freight. It will be operated by a neutral, independent company, with a majority of equity ownership held by companies in the food and beverage industry.
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