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More marketers say they will hire in Q3: survey

June 08, 2011

Twenty-two percent of marketers and advertisers plan to add staff in the third quarter of this year, an increase of 10 percentage points compared with the second quarter, according to The Creative Group Hiring Index for Marketing and Advertising Professionals.
 

Coca-Cola names CMO Perez chief sustainability officer

May 20, 2011

The Coca-Cola Co. has appointed CMO Beatriz Perez its first chief sustainability officer, effective July 1. The Atlanta-based company did not immediately name a successor for its lead marketing position. Perez will oversee the company's newly launched global sustainability office, reporting to EVP and chief administrative officer Alexander Cummings.
 

Organic promotes Scarfi to CEO

April 28, 2010

Omnicom Group digital agency Organic appointed Marita Scarfi CEO on April 28. Promoted from EVP and COO, she replaced Mark Kingdom, who left in May 2008 to become CEO of Second Life.
 

Pac-10 Conference names Leighton its first CMO

March 04, 2010

Collegiate athletic league the Pac-10 Conference has hired Danette Leighton as its first CMO. The appointment is effective April 5.