Career Moves

DMA names officers; Pike retains board spot

Kevin McKeefery October 19, 2009

The Direct Marketing Association this week named Eugene Raitt, SVP for accident and health and CMO for Asia at Allied World Assurance Company, its 2010 board chairman. The group made the announcement at its annual business meeting in San Diego.
 

Brookstone appoints Boire president, CEO

Carol Krol October 16, 2009

Brookstone announced October 16 it has appointed Ronald Boire president and CEO. Boire will also join Brookstone's board of directors. Boire previously served as president for North America and corporate EVP for Toys "R" Us.
 

HSNi names Ethier CEO of Cornerstone

Chantal Todé October 06, 2009

Multichannel retailer HSNi has promoted Mark Ethier to CEO of its Cornerstone business, with responsibility for maximizing the catalog division's performance. The company announced the move on October 5. Ethier was previously HSNi's EVP and COO, overseeing all aspects of operations across the HSN, HSN.com and Cornerstone divisions.
 

ParadyszMatera names Stagno president of analytics unit

Frank Washkuch October 02, 2009

ParadyszMatera appointed Rob Stagno president of its Paradysz Analytics unit, effective October 1. In the newly created position, he is responsible for growing the company's data services, MergeScience data processing and Modelytics modeling applications suite.
 

Direct retail veteran Meads named co-CEO at Aeropostale

Chantal Todé September 24, 2009

The executive shuffle announced September 24 by Aeropostale will put direct retail veteran Mindy Meads at the top of the company as its co-CEO. The appointment will be effective when Julian Geiger, the current CEO of the teenager-targeting specialty retailer, steps down at the end of this fiscal year.
 

Beam Global names George CMO, SVP

Mary Elizabeth Hurn September 24, 2009

Beam Global Spirits & Wine named Kevin George CMO and SVP, effective September 28. He will oversee global brand strategy development and consumer insights and build programs for the brand's portfolio.
 

Acxiom acquires DMS, expands into Middle East-North Africa region

Mary Elizabeth Hurn September 23, 2009

Acxiom announced September 23 that it will acquire Direct Marketing Services, which has offices in Saudi Arabia and the United Arab Emirates, to extend the data marketing agency's footprint into the Middle East-North Africa (MENA) region. Financial terms of the deal, which is expected to close by the end of next month, were not disclosed.
 

People News from BBDO NY, Emerge, Imagination, SKM Group

September 16, 2009

BBDO NY names Ng ECD...Emerge adds group account directors...Imagination taps Rogers as CD, Americas...SKM Group promotes LeFauve to VP.
 

Direct Marketing Educational Foundation expands talent placement program

Kevin McKeefery September 15, 2009

The nonprofit Direct Marketing Educational Foundation (DMEF) has broadened its Next Generation Leaders program to two additional markets. Now in its third year, the program is placing associates in Dallas and Los Angeles, while continuing to do so in New York.
 

Maxus names Jones CEO for North America

Kevin McKeefery September 11, 2009

Media and relationship marketing agency Maxus named Louis Jones CEO for North America, effective September 8. He replaced Carla Loffredo, who was named the agency's first COO. He reports to global CEO Kelly Clark.
 

People News from Rosetta, Definition 6, Vertis, G2 D&D

September 10, 2009

Toni Hess joins Rosetta as ECD...Definition 6 turns to Distin for search...Vertis names Berry SVP sales...Dennelly and Hamilton promoted at G2 D&D
 

Lakshmi-Ratan out at DMA

Carol Krol September 02, 2009

Ramesh Lakshmi-Ratan, the Direct Marketing Association's EVP and COO, will resign effective September 18, DMNews has learned. Lakshmi-Ratan, who will join an unnamed DMA member company, was promoted to the COO post in June 2006.
 

Rapp names Weigman its first CMO

Dianna Dilworth September 02, 2009

Omnicom agency Rapp appointed Becca Weigman to the newly created position of CMO, effective August 31. Reporting to Paul Price, global president at Rapp, Weigman is charged with developing the company's strategic growth. In addition, she is serving as a brand ambassador and supervising certain client relationships.
 

Meredith names Reidy head of integrated marketing division

Kevin McKeefery September 02, 2009

Meredith named Martin Reidy president of Meredith Integrated Marketing, effective September 1. The former president and CEO of Publicis Modem & Dialog is also serving as EVP of Meredith's National Media Group and corporate VP of interactive strategy.
 

Merkle appoints chief strategy officer for healthcare

Chantal Todé September 01, 2009

Database marketing agency Merkle has appointed VP Pete Mehr, Ph.D., chief strategy officer for its healthcare marketing practice, which launched earlier this year. Mehr's responsibilities will include developing and overseeing the execution of physician relationship and consumer/patient relationship marketing programs.
 

What do e-mail marketing firms look for in potential employees when filling positions?

Ben Ardito, VP of account services, e-Dialog August 31, 2009

When it comes to our people and potential candidates, there is one common value we seek: Passion. When meeting with a candidate, we want to see that they are passionate about not only their work and e-mail marketing, but life in general and the opportunity to work with others with the same passion.
 

Aspen adds analytics brawn to management team

Lauren Bell August 27, 2009

Aspen Marketing Services has hired analytics expert Nathaniel Lin as president of its Advanced Analytics team. The hire, which fills a role left vacant since February, signals the growing importance of analytics capabilities in the agency world.
 

People News from Levi's, TBWA LA, Catalyst:SF, Concept Farm, Incisive Media, Travel Ad Network

August 26, 2009

Levis taps Szulc as global CMO...Goldstein head of planning at TBWA LA...Arens joins Catalyst as partner...Concept Farm hires director, account management...Incisive taps Grehan as VP...Travel Ad Network promotes top execs Lawson, Silver
 

People News from Barker/DZP, LBi, mediaedge, Datran, Adrenalina, Definition 6

August 20, 2009

Barker/DZP and LBi add US MDs...Yesayian to lead West Coast Mediaedge digital...Datran names Syracuse SVP...de Lafuente on board at Adrenalina...Definition 6 lands agency vet Rogers
 

People News from BBDO, Coda Auto, mcgarrybowen, Fathom, Euro Discovery, Rapp

August 18, 2009

Stoller leaves Organic for BBDO...Martin leaves VW for Coda...mcgarrybowen taps planning director...Fathom gets boost for enterntainment division...Kinch named Euro Discovery sales leader...executive moves at Rapp
 

Pitney Bowes' chief strategy officer to lead new enterprise solutions group

Chantal Todé August 14, 2009

Pitney Bowes Inc. has appointed David Dobson EVP and president of Pitney Bowes management services, which provides outsourced mail and document management services to large corporations, law firms, universities and government agencies. Dobson will also lead the development of an enterprise sales and solutions group that will work with enterprise customers on delivering solutions that leverage the breadth of Pitney Bowes' products and services.
 

People News from Carton Donofrio, mediaedge, Catalyst:SF, Collective

August 11, 2009

David Smith named ECD at Carton Donofrio...mediaedge promotes senior execs...Light new director at Catalyst:SF...Former Yahoo exec Taplin joins Collective
 

People News from Euro RSCG, TargetSpot, Strategic Fundraising, Colman Brohan Davis, David & Goliath

August 06, 2009

Euro adds two directors in Asia...TargetSpot and Strategic Fundraising name new CEOs...Colman Brohan Davis names Seyfert interactive director...D&G adds three...Clickable adds former Google/Doubleclick exec
 

People News from Emerge, Digitas Health, ClickSquared, Local.com

July 29, 2009

Emerge adds Shapiro as senior advisor...SVPs to manage new London, Boston Digitas Health offices...ClickSquared names King GM...Local.com taps Plonski as CTO.
 

My marketing colleagues and peers are losing their jobs — what can I do to keep mine?

Clay McDaniel, co-founder and principal, Spring Creek Group July 27, 2009

With unemployment still at record highs, many marketers don't feel entirely "safe" in their jobs. Here's some things you do to avoid the chopping block.
 

People Moves from McCann, Orbitz, Mobile Messenger, Blue Sky

July 24, 2009

LePlae named president at McCann NA...Orbitz CMO and marketing SVP take flight...Iaccarino in as CEO of Mobile Messenger...Blue Sky Factory names Lucas chief of compliance
 

People News from Goodmail Systems, ECI, Clash-Media, AccuWeather, Maxus

July 23, 2009

Rogers appointed SVP at Goodmail...ECI Healthcare taps Raff as strategy director...AccuWeather names Stephen VP, global sales...Clash-Media and Maxus strengthen business development.
 

PeopleNews from Euro RSCG, G2, OgilvyAction, Bazaarvoice, Brightline iTV

July 16, 2009

Euro RSCG names Ron Bess president of North America...Lagattuta new group creative director for G2...Tanya Collins joins OgilvyAction...New international VP at Bazaarvoice...Meurer Brossy named SVP at Brightline iTV.
 

Harte-Hanks brings new talent into Shoppers business

Chantal Todé July 16, 2009

Harte-Hanks made a pair of recent hires to its Shoppers business as it looks to build synergy between its print strategy and its online and mobile marketing. So Young Park has been named VP, marketing for PennySaverUSA.com and will oversee brand and consumer marketing for PennySaverUSA's network of sites. Doug Williams has been named VP, e-commerce for PennySaverUSA.com and will oversee online sales, b-to-b partnerships and advertising products.
 

People News from Merkle, Maxus UK, Marketshare Partners, Siegel+Gale

July 15, 2009

Ricci VP of Merkle's new mobile practice...Maxus UK names Weedon CEO...Former eBay, Best Buy CMO on Marketshare board...Wong joins Siegel+Gale as strategy director.
 

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