April 29, 1999
Campmor Connects to America Online
Outdoor clothing and equipment provider Campmor, Saddle River, NJ, reached a marketing agreement with America Online, Dulles, VA, this week in which Campmor will be a tenant in the Pets, Travel and Outdoor Department of AOL's Shopping Channel. It also will have a presence on CompuServe and AOL.COM.
Campmor provides more than 10,000 clothing and equipment products ranging from camping and backpacking to climbing and water sports. As part of the agreement, Campmor will offer AOL customers exclusive deals and holiday promotions.