Campaigner for Salesforce Product IntroducedGOT Corp., San Jose, CA, and hosted customer relationship management service Salesforce.com, San Francisco, introduced the Campaigner for Salesforce product that integrates e-mail marketing with CRM.
The product is meshed with Salesforce through its Sforce on-demand platform. It is immediately available to customers of Salesforce.com.
Users of Campaigner for Salesforce can power and track large-volume e-mail initiatives from within Salesforce in a few steps. It also will unify the users with the sales and customer support activities of their company.
Campaigner for Salesforce essentially lets Salesforce users create and send e-mail marketing messages and outbound communications directly from the Salesforce interface. Users can select from e-mail templates or create HTML messages on the fly.