Campaign Marketing

The Campaign Beat: A Round-down Count-up

The Campaign Beat: A Round-down Count-up

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It's the end of the year. In fact, it's the last day of the year. December is always a month dedicated to lists, so I thought I'd make one of my own.

Is Your Marketing Egocentric or Customer Centric?

Is Your Marketing Egocentric or Customer Centric?

Marketers must communication with customers based on customers' preferences, not company convenience.

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Founded in 1985, and voted among the nation's top direct marketing agencies, Anderson Direct & Digital extends brands, grows businesses and delivers superior ROI through scientific customer insights, and by fully integrating direct mail, email, online, search, print, social, mobile marketing and more. We provide world-class agency and production services—all from our Southern California facility.

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Anderson Direct and Digital

Anderson Direct and Digital

Better relationships. Better ROI. Founded in 1985, and voted among the nation’s ...