Cahners Gains Multiple Files From Business Publisher

Cahners Business Lists, Des Plaines, IL, yesterday assumed list management for 38 subscriber files totaling more than 800,000 names from trade magazine publisher Business News Publishing.


The majority of the files are trade publications for the building, construction and manufacturing industries, including titles such as Industrial Safety & Hygiene News; Air Conditioning, Heating & Refrigeration News; and Engineered Systems and World Trade.


Cahners Business Lists is a division of Reed Elsevier.


close

Next Article in Database Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

KBM Group

KBM Group

KBM Group transforms marketing efforts into mutually beneficial customer conversations through data-driven insights. ...

More in Database Marketing

IBM Scoops Dannon for Big Data

IBM Scoops Dannon for Big Data

Yogurt purveyor Dannon is using IBM's cloud-based predictive analytics to enhance its forecasting abilities.

B2B Marketers Need to Move Beyond Demographics

B2B Marketers Need to Move Beyond Demographics

Leveraging Big Data for better prospecting and improved conversion rates.

13 Insights Into DNT Issues

13 Insights Into DNT Issues

Proposed do-not-track regulations will indeed harm the Adv/DDM industry.