CADM Names May Direct Marketer of the Year

The Chicago Association of Direct Marketing named Philip R. May yesterday as its 26th annual Charles S. Downs Chicago Direct Marketer of the Year.


May, senior vice chairman of Cramer-Krasselt, is a past president of CADM and the CADM Educational Foundation. He will receive the award at a luncheon on March 29 during the two-day 52nd annual Chicago DM Days & Expo.


May joined Chicago-based Cramer-Krasselt in 1982 and helped build an integrated direct marketing division for the fourth-largest independent marketing and communications agency in the United States. The agency's annual revenues are more than $500 million.


Downs was the first president of the association, founded in 1955.


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