Cabela's Picks RightNow for Online Customer Service

Share this article:
Outdoor gear retailer and cataloger Cabela's will use an online customer service system from RightNow Technologies to answer customer questions via the Internet, RightNow said yesterday.


Financial details of the arrangement were not disclosed. RightNow said its hosted application would reduce the retailer's call center and e-mail customer service volume without requiring an additional investment in technology infrastructure on the part of Cabela's.


Cabela's mails more than 90 million catalogs per year and operates eight retail stores, with two additional retail locations planned to open by the end of 2004. RightNow Technologies, Bozeman, MT, also provides hosted online customer service applications for retailers LeapFrog, Wilson Sporting Goods, Specialized, Skechers, Michael's and Ben & Jerry's.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs: