Brylane Reports Sales Up for FY97
The fourth quarter also saw steady improvements, with pro-forma net sales rising 8 percent to $345.8 million, from $319.6 million, and pro-forma net income rising 31 percent to $14.2 million, from $10.8 million.
The motocross apparel company boosts mobile and Web conversions through product recommendations and personalized search.
Aim is to develop a "next generation" media planning tool.
Rack Room Shoes combines data, research, and mobile email to deliver a high-heeled digital loyalty program.