The latest forecast from Veronis Suhler Stevenson (VSS), issued Sept. 28, projects that targeted media will be the fastest-growing media sector in terms of total spending in 2011, due primarily to an uptick in consumer Internet, mobile services and branded entertainment.

As executives bring their brands to life, they should invest in the people who know it best: their employees. Who better to tell a brand's story than those people who are most passionate about a brand.

Lett Direct Inc. Bethany Beach, DE, and Marketsmith Inc. of Morristown, NJ, have signed an agreement to offer joint services.

Patrick Vogt has been named chairman and CEO of Datran Media, a digital marketing technology company based in New York.

Digital marketing firm Moosylvania has introduced MealChime.com, a new restaurant search site. Domino's Pizza, McDonald's and Hardee's all have signed up as advertising partners for the new site, which will initially serve the St. Louis market.

The Pennsylvania Attorney General has sued two mortgage companies for violating the state's do-not-call laws. Charles A. Ruppersberger IV, doing business as Direct Leadsource, and Justin Harford, doing business as Golden Apple Mortgage, Foote's Inc. and New Equity LLC, were the defendants.

ComScore said Tuesday that it will begin providing online ad networks both potential audience reach and actual reach.

United Parcel Service (UPS) has plans to open two $180 million transport hubs in China, according to recent Reuters reports. The company has doubled its head count in China over the past 18 months to around 5,300, but expects that number to increase by at least 1,000 annually over the next 3 to 4 years.

At last week's Cannes Lions International Advertising Festival, the Direct Lions Grand Prix was awarded to Mumbai's JWT India, for the Times of India entry. The campaign Web site registered more than 1.3 million hits and more than 1 million YouTube downloads.

Time Warner Inc. has announced that it will formally split off its cable TV business, allowing it to focus on cable network, entertainment and publishing operations. Time Warner Cable will pay a total dividend of $10.27 per share.