Brands And Trump

Net Neutrality: An Important Freedom for Marketers

Net Neutrality: An Important Freedom for Marketers

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Mid-market brand marketers will feel the squeeze, and will pass it on to agencies, content creators, and tech providers

Spotlight On: Uber's Reputation Management

Spotlight On: Uber's Reputation Management

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As founder Travis Kalanick steps down from the President's business council, we ask: Could Uber have handled all this better?

Advertisers Hard-Pressed to Solve Whitelisting Issue

Advertisers Hard-Pressed to Solve Whitelisting Issue

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Complicated tech, divided country, and malicious actors all make it very hard to do the 'best' thing

Brands in the Time of Trump: A Running List

Brands in the Time of Trump: A Running List

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Who is boycotting whom and why, and which brands are staying out of the fray

Under Trump, Politics and Corporations Intertwine

Under Trump, Politics and Corporations Intertwine

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Companies are being called to task on their political positions in these times of intense division. But is it enough to affect the bottom line?

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Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences and drive measurable results. PAN services clients out of the firm's four offices: Boston, San Francisco, New York City and Orlando.

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