Brand

Net Neutrality: An Important Freedom for Marketers

Net Neutrality: An Important Freedom for Marketers

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Mid-market brand marketers will feel the squeeze, and will pass it on to agencies, content creators, and tech providers

How Planet Fitness Uses New Year's Eve To Strengthen Brand Awareness

How Planet Fitness Uses New Year's Eve To Strengthen Brand Awareness

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As audience needs shift, Planet Fitness is exploring new ways to innovate established traditions

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Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

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Relive the 2017 Marketing Hall of Femme

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