Boldfish Announces High-Volume E-mail Delivery
The software will be available March 31. Pricing begins at $30,000 for up to 100,000 recipients, and scales upwards.
Boldfish is venture-backed by Alloy Ventures and the Mayfield Fund.
Marissa Mayer can take credit for reversing ad declines. Still, her company will fall out of digital's Top 3 by year's end, according to eMarketer.
It continues to integrate functionalities from BlueKai, Responsys, and Eloqua.
Marketers have always put calls-to-action in messaging, but research suggests that sequenced ads may be more effective.