BOALC taps Millard's Smith-Noble file

Share this article:

Custom-window-treatment marketer Smith-Noble, previously managed by Millard Group, is now managed by Belardi/Ostroy ALC.

File usage includes The Company Store, Flor Catalog, Harry & David, Pottery Barn, Shades of Light, Sharper Image, Smile Train and Domino Magazine.

The Smith-Noble catalog list contains 100,000 12-month buyers who spend an average of $250 per order on products such as blinds, window treatments, drapery and curtains, valances, fabric, hardware and other home décor.

Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

News Byte: Comcast Expanding Global Ad Delivery Through Partnership

News Byte: Comcast Expanding Global Ad Delivery Through ...

Through a partnership with Adstream , Comcast's AdDelivery Service expands its footprint across the globe.

40 Under 40 2014: Nominations Are Now Open!

40 Under 40 2014: Nominations Are Now Open!

It's time to nominate the 2014 crop of young marketing luminaries for Direct Marketing News's 40 Under 40 Awards. The deadline is Friday, June 6, 2014.

News Byte: MediaCrossing Partners with ASL Marketing on Youth Marketing Tool

News Byte: MediaCrossing Partners with ASL Marketing on ...

The digital media trading firm and marketing database company aim to help marketers target 13 to 34 year olds.