BMG Shifts List Management to Singer Direct
BMG Music Service announced today its appointment of Singer Direct Inc., Scarsdale, NY, as list manager for its 10 million music club buyers, effective immediately.Singer, which took management of the BMG alternative media programs June 8, now manages all the BMG properties.
BMG Music Service consists of nine genre-based clubs: classical music club Encore; BMG Jazz Club; Sound & Spirit Christian and gospel club; BMG Music Service pop/rock music club; Ritmo y Pasion Latin American music club; plus country, R&B, light contemporary and rock/heavy metal/alternative rock clubs.
The BMG list files previously were managed by List Technology Systems Group Inc.
