Bikers Dream Offers Motorcycles on Web
Consumers who are located outside of the areas covered by Bikers Dream and Ultra Cycle dealers will be able to purchase motorcycles over the Internet. The site is currently in its test phase.
Ads purchased programmatically will double this year to $10 billion, and then again to $20 billion in 2016, a new study forecasts.
Facebook's reworking of Microsoft's old ad platform provides marketers with cross-device tracking capabilities and metrics. Will Atlas lift the social network to Googalian heights?
That's a compound annual growth rate of 13.7%. Offline advertising, meanwhile, will limp along at about 1% a year over the same period, according to Forrester.