Bigfoot and Japan's Mitsui Win 20 New Clients for E-Mail PlatformBigfoot Interactive and its Japanese strategic partner Mitsui & Co. Ltd. have signed 20 new clients who will use the U.S. e-mail marketing company's DREAM technology platform.
The new clients include Bandai Networks, Netmile and Microsoft Japan. They will use a localized version of DREAM to automate e-mail marketing campaigns and ongoing customer communications.
Bigfoot and Mitsui partnered in October to launch the Mitsui Integrated E-Marketing Service -- the locally adapted version of DREAM. Mitsui hopes to sign on more than 150 corporate clients by 2006 as e-mail marketing gains ground in Japan.