Big Apple Gets Opus Stuff

Share this article:
Opus Stuff, the merchandising division of Opus Event Marketing, Richmond, VA, announced the opening of a Manhattan office to be known as Opus New York. The new satellite location will bring what the company calls its "let's play" business approach to the New York City area.


"Opus New York is both a timely response to our clients' needs and an important step in the evolution of our agency," said spokeswoman Any Stefanovich. "We are thrilled to bring our unique brand of 3D creative thinking to a leading hub of creativity."


Jennifer Ebert, former director of Opus' public relations division and Robb Pair, creative director and partner of Opus Stuff, will co-head the office, which is expected to provide clients with strategic and concept development, program production, creative consulting and merchandise innovation.


Opus specializes in creating and executing strategic programs designed to enhance product and brand image through innovative events and specialized promotions. One of the company's philosophies is that "play" dissolves communications barriers and allows consumers to bond to brands.


The Gap Inc., Philip Morris USA, Merck Pharmaceuticals and Avon Products are among its many big name clients.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

John Wanamaker Is Dead, Long Live the CMO

John Wanamaker Is Dead, Long Live the CMO

A century-old motto isn't—and shouldn't be—relevant today. CMOs need to get with the times and put their customer knowledge to good use.

Unleashing the True Power of the Customer

Unleashing the True Power of the Customer

Retailers who harness customer loyalty program data can create a customer-centric competitive advantage.

News Byte: Gartner Retail Expert Joins eCommera as CMO

News Byte: Gartner Retail Expert Joins eCommera as ...

Kevin Sterneckert brings a wealth of knowledge and experience to eCommera.