Better prices beat ad campaigns

Share this article:

I read the article (" 'Whiteboard' shows what Brown can do," Jan. 15 DM News) about UPS spending another $35 million on advertising. We switched our shipping from UPS to FedEx about eight years ago because a FedEx rep called and offered a 20 percent discount off the published rates. We had been a loyal customer of UPS for more than 15 years. We are now a loyal customer of FedEx.

UPS can "What Can Brown Do for You" and "Whiteboard" from now until Super Bowl No. 422. I need affordable shipping, not ads.

Sam Leandro

Bell Springs Publishing

Willits, CA

bellsprings@instawave.net

Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

News Byte: Comcast Expanding Global Ad Delivery Through Partnership

News Byte: Comcast Expanding Global Ad Delivery Through ...

Through a partnership with Adstream , Comcast's AdDelivery Service expands its footprint across the globe.

40 Under 40 2014: Nominations Are Now Open!

40 Under 40 2014: Nominations Are Now Open!

It's time to nominate the 2014 crop of young marketing luminaries for Direct Marketing News's 40 Under 40 Awards. The deadline is Friday, June 6, 2014.

News Byte: MediaCrossing Partners with ASL Marketing on Youth Marketing Tool

News Byte: MediaCrossing Partners with ASL Marketing on ...

The digital media trading firm and marketing database company aim to help marketers target 13 to 34 year olds.