Couldn't attend live? CLICK HERE to register and view this webcast for free on demand. 

Date: Thursday, June 23, 2010
Time: 1:00 p.m. ET/10:00 a.m. PT


Sales teams complain they don't get high quality leads from marketing. And marketing teams complain that sales doesn't follow up on the leads they are given.

What if you could use customer modeling to pinpoint the best prospects and cross-sell opportunities – all directly within your CRM? Now that sounds like a formula for sales success.

During this webcast featuring a case study from F5 Networks, you will learn:

  • How to use customer modeling to find the best new prospects and grow revenue
  • How to uncover hidden sales with current customers
  • How to better leverage social media within your CRM to improve selling effectiveness
  • How to create better leads through better customer data

Featured speakers
Jason Wiley,
manager, sales systems, F5
Denis Pombriant,
founder and principal analyst, Beagle Research
Stephen Bergmann,
senior marketing manager, Hoover's - A D&B Company

Moderator
Frank Washkuch,
news editor, Direct Marketing News

Sponsored by

D&B (NYSE:DNB) is the world's leading source of commercial information and insight on businesses, enabling companies to Decide with Confidence® for over 165 years. D&B's global commercial database contains more than 130 million business records. The database is enhanced by D&B's proprietary DUNSRight® Quality Process, which provides our customers with quality business information. This quality information is the foundation of our global solutions that customers rely on to make critical business decisions.

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