BankDirect Selects Avenue A as Online Marketing Firm
Avenue A will provide media strategy, planning, buying and technology to increase BankDirect's brand awareness and attract customers to its banking products and financial services.
Riding on the Adobe Marketing Cloud, the Always-On Platform aims to unite all Publicis Agencies around delivering cross-channel efficiencies to clients.
Casino and entertainment destination Mohegan Sun went all-in and overhauled its website to improve its guest experience online and on-site. The casino's payoff was big.
Elijah Degen brings 15 years of experience to his new role at the digital agency.