Bank of Montreal Signs Up Unica
The Bank of Montreal will use IMPACT to increase its marketing efficiency through automation and to maximize marketing ROI by precisely targeting campaigns across a variety of channels.
DataMentors is a full-service provider of data-as-a-service, data management, business intelligence, and campaign ...
A difference in opinion regarding Big Data's importance can hinder success.
With the purchase of this analytics company, Apple could spark the next wave of Big Data and change the monetization of music.
New data awaits at the intersection of IoT and wearable technology, two of the leading areas of innovation.