Bank of America Chooses Synchrony's Hosted-Anywhere

Share this article:
Bank of America will use Synchrony Communications' integrated customer interaction management suite, called Hosted-Anywhere, the banking firm said yesterday.


Bank of America said it chose the customer relationship management provider's suite based on a comparative evaluation of alternative CRM solutions. It based its decision on functional requirements and technical feasibility, including the availability of the solution in both licensed and application service provider forms.


Hosted-Anywhere is available via both a remote-hosted and licensed-software model. Synchrony made the suite available in November and has seven customers using it.


The Synchrony Hosted-Anywhere suite can be served out of Synchrony's data centers or a client's data center, allowing information technology organizations to become internal ASPs for their business unit clients.


Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Acxiom Mobilizes and Socializes SMBs

Acxiom Mobilizes and Socializes SMBs

MyAcxiomPartner.com enables simple campaigns for social and mobile channels.

Data Builds Trust for Nonprofits Through Accountability

Data Builds Trust for Nonprofits Through Accountability

Transparency doesn't just apply to for-profit organizations; fundraisers need to be held accountable, too.

Teradata Puts Stock in Marketers

Teradata Puts Stock in Marketers

A new enhancement in its Demand Chain Management helps retailers max sales with the correct inventory.