Bader Rutter Wins Office Product Account Boise Cascade

Share this article:
Boise Cascade Office Products, Itasca, IL, recently named Bader Rutter & Associates Inc., Milwaukee, WI, its agency of record. One of the world's largest distributors of office supplies and office furniture, Boise Cascade sells directly to large corporate and government offices and uses direct marketing to reach home offices and small- and medium-sized businesses.


Direct marketing is expected to be part of an overall marketing program that will include a full range of marketing communications services, said Greg Nickerson, executive vice president. The account work is still in the early planning stages so details are not yet available.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Publicis Constructs Pan-Agency Marketing Platform With Adobe

Publicis Constructs Pan-Agency Marketing Platform With Adobe

Riding on the Adobe Marketing Cloud, the Always-On Platform aims to unite all Publicis Agencies around delivering cross-channel efficiencies to clients.

Mohegan Sun Bets on an Integrated Customer Experience

Mohegan Sun Bets on an Integrated Customer Experience

Casino and entertainment destination Mohegan Sun went all-in and overhauled its website to improve its guest experience online and on-site. The casino's payoff was big.

Former Lenovo Executive to Head Digital Marketing at Interakt

Former Lenovo Executive to Head Digital Marketing at ...

Elijah Degen brings 15 years of experience to his new role at the digital agency.