B2BWorks Adds E-Mail List Management

Share this article:
B2BWorks has added permission-based e-mail list management services to its suite of B2B digital marketing products, the company said yesterday.


CRMWorks is designed to help business-to-business marketers and publishers develop e-mail strategies, create and build e-mail lists of customers and prospects, and execute e-mail marketing programs. According to the company, CRMWorks can include anything from a one-time deployment to full management of all e-mail marketing initiatives.


In addition, B2BWorks sales team will work with marketers and publishers to build and leverage their house lists.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Hallmark Takes Baby Steps to a New Brand

Hallmark Takes Baby Steps to a New Brand

The company relied on digital to get its growing children's apparel brand off of the ground.

One Third of Americans' Social Media Time Is Spent on Facebook

One Third of Americans' Social Media Time Is ...

Pandora, meanwhile, attracts more user time but far fewer digital advertisng dollars, says a study.

News Corp. Chief Brands Google an 'Unaccountable Bureaucracy'

News Corp. Chief Brands Google an 'Unaccountable Bureaucracy'

Robert Thomson warns the EU that an antitrust deal with Google will lead to a decrease in competitive options for marketers and an increase in piracy.