B2B Purchasing

It's time to treat B2B buyers like the consumers they are

It's time to treat B2B buyers like the consumers they are By

B2B marketers and salespeople must reconsider buyer behavior to keep today's customers engaged.

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Delivered: Fitness Postcards

Delivered: Fitness Postcards

What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)

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Liking Social Data

Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.

Everyday Email Essentials

Everyday Email Essentials

Here are three must-have data sets that every marketer should include in his or her email strategy.