Away.com Sweeps Allots $100,000, Collects E-Mails

Share this article:
Travel Web site Away.com, Washington, unveiled a sweepstakes this week that will give away vacation trips and outdoor gear to increase the membership of its site, which generally consists of an affluent, educated audience that shops online.


To join the contest, viewers must become Away.com members by clicking a banner ad and then supplying their full names and e-mail addresses. The grand prize of five free trips for two to more than 4,500 possible international destinations will be announced in late April.


Three other sweepstakes winners will receive one free trip for two with the same destination options. In addition, visitors to the site can enter to win daily giveaways of outdoor apparel, including wristwatches and fleece pullovers. Away.com will award more than $100,000 in prizes.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Is the Next Mobile Already at Hand?

Is the Next Mobile Already at Hand?

Researchers quibble about just how big the Internet of Things is going to be, but a new report says it's going to be huge and that marketers need to pay ...

Sony Brings Data to Outdoor Advertising

Sony Brings Data to Outdoor Advertising

Norwegian moviegoers got front-row seats when Sony took dynamic digital ads off the Web and into theaters.

Ramp Introduces Video Platform for Marketers

Ramp Introduces Video Platform for Marketers

The cloud-based platform syncs with marketing automation and capitalizes on user behavior to extend view times.