Automation

Programmatic Display Spending to Reach Nearly $33 Billion

Programmatic Display Spending to Reach Nearly $33 Billion

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Programmatic advertising appears to be stronger than ever

Will Science Fiction Become the New Reality?

Will Science Fiction Become the New Reality?

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A panel of experts discussed Hollywood's depiction of humans' relationship with machines and what the future looks like as the two become more intertwined.

10 Tips for Re-engagement Marketing

10 Tips for Re-engagement Marketing

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Key concepts to reconnecting with inactive consumers

The Era of 'Man and Machine' Marketing

The Era of 'Man and Machine' Marketing

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What does "brand" look like in the future and how will humans and technology shape that evolution?

Virtual Assistants Acting Naturally

Virtual Assistants Acting Naturally

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TouchCommerce is leveraging natural language processing to create more intelligent chatbots

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Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

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