Audio Book Club Signs Agreement With go2net

Share this article:
Audio Book Club Inc., Boca Raton, FL, announced Jan. 14 that it has signed a two-year advertising agreement with go2net Inc. that makes it the exclusive retailer of audio books on go2net's MetaCrawler search engine (www.metacrawler.com) and StockSite (www.stocksite.com) financial Web site. Also, Audio Book will be the exclusive retailer of both books and audio books on the MetaCrawler home page and Marketplace and for key words relating to books, literature, audio and audio books. go2net will provide placements and links to Audio Book's Web site (www.audiobookclub.com) and banner ads on its MetaCrawler home page, Marketplace and StockSite pages. Audio Book is a direct marketer of audio books through its membership club, which markets and sells audio books by mail order and via the Internet.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Hallmark Takes Baby Steps to a New Brand

Hallmark Takes Baby Steps to a New Brand

The company relied on digital to get its growing children's apparel brand off of the ground.

One Third of Americans' Social Media Time Is Spent on Facebook

One Third of Americans' Social Media Time Is ...

Pandora, meanwhile, attracts more user time but far fewer digital advertisng dollars, says a study.

News Corp. Chief Brands Google an 'Unaccountable Bureaucracy'

News Corp. Chief Brands Google an 'Unaccountable Bureaucracy'

Robert Thomson warns the EU that an antitrust deal with Google will lead to a decrease in competitive options for marketers and an increase in piracy.