Ariella Brown

Ariella Brown

Freelance Contributor

Most Recent Articles by Ariella Brown

Connecting Conversations to Personalize Marketing

Connecting Conversations to Personalize Marketing

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Intercom is all about speaking to customers as if they're known individuals

Personalization Means Fast Credit

Personalization Means Fast Credit

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Experian DataLabs uses vast data reserves in a smart way to help credit businesses target the right customers

Giving More Control to Advertisers on Facebook

Giving More Control to Advertisers on Facebook

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Facebook is working to improve brand safety

Keys to Optimizing ABM

Keys to Optimizing ABM

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ABM specialists reviewed the key elements of this increasingly adopted B2B strategy at a New York conference this week

Toyota Turns to Twitter for Mood Marketing

Toyota Turns to Twitter for Mood Marketing

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How tweeting with emojis generates personalized "mood" video experiences

More Articles by Ariella Brown

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