Spotlight: a conversation with Michael Ross, director of marketing, Sweetwater Sound Inc.

Chantal Todé February 11, 2008

Michael Ross discusses Sweetwater Sound's customer acquisition and retention methods.
 

Spotlight: Jean-Philippe Maheu, chief digital officer, Ogilvy North America

Cara Wood February 04, 2008

DMNews talks with Jean-Philippe Maheu about the effect of digital marketing on the industry and consumers.
 

An interview with Chet Kanojia, CEO of Navic Networks

Dianna Dilworth January 28, 2008

Q: How is the rise of online video consumption influencing marketing?
 
 

DMNews talks with Becky Chidester, president of Wunderman New York

January 07, 2008

Q: What's the top priority for today's direct marketer? A: Marketing dollars and marketing activities are even more successful today. Something that we are building further capabilities around is integrated solutions.
 

DMNews chats with Will Spivey, managing partner, Trone Inc.

Dianna Dilworth December 14, 2007

Q: How does Trone operate its brand, public relations and direct marketing services under one roof?
 
 

Spotlight

Lauren Bell December 06, 2007

DMNews chats with Greg Zorthian, global circulation director, Financial Times
 

DMNews chats with TPN's Bobbi Merkle

December 04, 2007

What market factors led TPN to create a convergence unit?
 

An interview with Trevor Kaufman, CEO of Schematic.

Dianna Dilworth November 08, 2007

Associate editor Dianna Dilworth interviews Trevor Kaufman, CEO of Schematic. The company was recently aquired by WWP
 
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