Direct Line Blog

Apple ad rules oust Google AdMob

Share this article:

On Monday, Apple announced that iAds would come to the iPad on July 1st quietly mentioning a new amended requirement for developers on the new iPhone 4 and the iPad that could keep Google and AdMob out of the space.

According to a blog post by AdMob founder Omar Hamoui complained that this new format, “…would prohibit app developers from using AdMob and Google's advertising solutions on the iPhone.”  Google declined to comment any further.

In the release, Apple claims that an advertising service provider that is owned by or affiliated with a developer or distributor of mobile devices, mobile operating systems or development environments other than Apple would not qualify to serve ads on its devices. Apple did not respond to requests for comment.

Share this article:
close

Next Article in Direct Line Blog

Sign up to our newsletters

Latest Jobs:


Company of the week

Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.


Find out more here »

More in Direct Line Blog

4 Elements of Modern Marketing

4 Elements of Modern Marketing

Marketers who want to stay relevant need to go back to these four basics.

This Summer Vacation, Drift Into the Polar Vortex

This Summer Vacation, Drift Into the Polar Vortex

The demon that brought you the killer winter is back, but this time around the vortex will be a builder of revenues, not snowdrifts.

When it Comes to Storytelling, Tyson Is No Chicken

When it Comes to Storytelling, Tyson Is No ...

The poultry processor launches a 360-degree campaign to generate awareness for a new product.