AOL Joins Hispanic Co-Op Mailing Program
Carmen's Cupones reaches 2.5 million Hispanic homes each mailing in seven states and in the top 12 U.S. Hispanic markets. It arrives in an envelope with ads in English and Spanish.
Sales executives may hold the true keys to multichannel success on a mass scale, says a new Forrester study.
Still too much batch-and-blast and too little real-time personalization, says an SAP e-com exec.
Hungry for growth, the QSR is connecting with millennial customers on and offline.