Andrew Corselli

Associate Managing Editor

Most Recent Articles by Andrew Corselli

AdRoll Partners With Google to Make the Web Safer

AdRoll Partners With Google to Make the Web Safer

The move sets the stage for the adoption of server encryption by the ad tech ecosystem.

What Makes Donors Tick—and Donate?

What Makes Donors Tick—and Donate?

Nonprofits must replace more than $25 billion in revenue each year. Their biggest challenge: better data management.

Halyard Capital Announces Acquisitions

Halyard Capital Announces Acquisitions

Private equity fund Halyard Capital announced its acquisition of Harte Hanks Market Intelligence and The Aberdeen Group.

Blogs And Social Media Not as Important as Once Thought

Blogs And Social Media Not as Important as Once Thought

More than one third of marketers say they don't use blogs while looking for vendors.

Facebook to Overtake YouTube in Video Ad Campaigns

Facebook to Overtake YouTube in Video Ad Campaigns

Almost 6% more marketers will run a video ad campaign on the social networking site, according to Mixpo.

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...