Andrew Corselli

Associate Managing Editor

Most Recent Articles by Andrew Corselli

Holiday Emails Were Deployed Early in 2014

Holiday Emails Were Deployed Early in 2014

Eighty-three percent of retailers sent general holiday or winter-themed campaigns last year, making it 2014's most popular theme.

Dynamic Signal Unveils New Platform

Dynamic Signal Unveils New Platform

It aims to simplify the complexity of scaling programs enterprise-wide and allow a larger number of employees to share company-approved content.

American Consumers' Addiction to Smartphones Continues

American Consumers' Addiction to Smartphones Continues

Marketers, be aware: 89% of adults check their smartphones at least several times per day.

Millennial Dads Challenge Traditional Gender Roles

Millennial Dads Challenge Traditional Gender Roles

These days, 70% of stay-at-home dads do so by choice.

Trion Announces Mobile Enhancements

Trion Announces Mobile Enhancements

The mobile video advertising company claims to be the first to offer adhesive native video with sound across all mobile devices.

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...