Andrew Corselli

Associate Managing Editor

Most Recent Articles by Andrew Corselli

Marketing M&A Deal Value Triples in 2014

Marketing M&A Deal Value Triples in 2014

There were four marketing transactions that were each worth more than $2 billion this past year, compared to only one such deal in 2013.

 Marketers' 2015 Priorities Revealed

Marketers' 2015 Priorities Revealed

Salesforce.com's "State of Marketing" report surveyed B2B and B2C marketers around the globe on budgets, strategies, and metrics.

Mobile Responsible for Rise in Email Open Rates

Mobile Responsible for Rise in Email Open Rates

But a new study says that an increased use in mobile devices has also led to a slight decline in click rates.

USPS Delivers Over the Holiday Season

USPS Delivers Over the Holiday Season

The USPS surpassed projections and set a record in 2014.

Luxe Brands Need to Connect With Their Customers

Luxe Brands Need to Connect With Their Customers

A lack of understanding can flux luxe customers, a study says.

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Better relationships. Better ROI. Founded in 1985, and voted among the nation’s ...