And the ad:tech award goes to...

Share this article:

The ad:tech awards this year came with a fun party at Mezzanine. The food and drinks were flowing and the agency winners were dancing late, all in their freshly won trucker hats --a part of the trophy.



Some of the 2008 Limelight AwardWinners that stood out...

Best Banner Ad: WaMu Friendly Banner, Avenue A | Razorfish

Best Interactive Broadcast Ad: Nissan Rogue Campaign, TBWA\\Chiat\\Day\\Tequila

Best Large Format or Overlay Ad: Assassin's Creed Roadblock, AKQA

Best Next Generation Ad: HEMA Rube Goldberg Viral, CCCP

Best Use of Rich Media: HP Gwen Stefani Yahoo Paper Dolls, Goodby, Silverstein & Partners

Best Affiliate Marketing Campaign: Moosejaw - Growth and Profit, Schaaf Consulting

Best Branding Campaign: eBay – Renew & Rethink, Agency.com

Best Business-to-Business Campaign: EyeWonder Client Testimonials, EyeWonder

Best Consumer Campaign: Nokia Jealous Computers, These Days

Best Direct Response Campaign: Soccer Club Sells Seats with DRC, eStara

Best Email Marketing Campaign: Sun APAC Re-engagement, Acxiom Digital

Best Integrated Campaign: Heinz Top This TV Challenge Website, Smith Brothers Agency

Best Mobile Campaign: Motorola "Say Goodbye", The Hyperfactory & Ogilvy

Best Multi-Cultural Campaign: Vivemejor, Media 8 Digital Marketing

Best Social Media Marketing Campaign: Bamboo on Facebook, Guerilla PR

Best Word of Mouth Campaign: Elf Yourself, EVB & Toy

Best Campaign Optimization: Lincoln Educational Services, iCrossing

 



Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Direct Line Blog

Sign up to our newsletters

Latest Jobs:


Company of the week

Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.


Find out more here »

More in Direct Line Blog

Finally, A Data Program for the People

Finally, A Data Program for the People

A British website seeks voters' help in striking clichés from the stump speeches of political candidates.

Four Brand Emails That Offer Tricks and Treats

Four Brand Emails That Offer Tricks and Treats

Happy Halloween from my inbox to yours.

Creative Marketing Is Good; Useful, Relevant Messages Are Better

Creative Marketing Is Good; Useful, Relevant Messages Are ...

The next wave of the digital evolution is pushing marketers toward hyper-relevance; but not everyone is catching on.