AmeriComm Buys Cardinal Marketing

Share this article:
AmeriComm Holdings Inc. (AHI), a provider of direct mail products and services, purchased Cardinal Marketing Inc. last month.


Cardinal, Fort Lauderdale, FL, adds a new dimension to AHI, Atlanta, with a proprietary system that analyzes the use and profitability characteristics of bank and retail cardholder portfolios. Cardinal also provides mail-campaign design services, data management, lettershop and follow-up telemarketing services.


The acquisition of Cardinal, AHI's sixth since 1990 and third in the last 12 months, boosts AHI's combined estimated revenues to more than $225 million. Terms of the transaction were not disclosed.


Previous AHI acquisitions include AmeriComm Direct Marketing Inc., a direct mail products and services provider; and Label America Inc., a producer of custom thermal and laser labels, in 1997.
Share this article:
close

Next Article in Agency

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Publicis Launches New Digital Agency

Publicis Launches New Digital Agency

Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.

RAPP Names Orlov CEO

RAPP Names Orlov CEO

The Volkswagen marketing executive is a veteran of Wunderman and WPP.

Hawthorne Opens Mobile Unit, Names Digital Director

Hawthorne Opens Mobile Unit, Names Digital Director

Jared Lake moves over from M&C Saatchi Mobile to head the new unit.