Amdocs Offers CRM for Communications Industry

Share this article:
Amdocs yesterday began offering a customer relationship management application designed for communications providers.


The application, called Campaign Management, assists with customer acquisition and retention through personalized marketing, the Orlando-based company said.


Campaign Management can be integrated with Amdoc's customer care and billing system, Ensemble, and with a communications provider's existing CRM system. It identifies and segments prospect populations using Amdoc's Data Mining system.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Word to the Wise: Free Gift

Word to the Wise: Free Gift

Who doesn't love a free gift?

SAP Ramps Up Canadian Cloud Investment

SAP Ramps Up Canadian Cloud Investment

It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.

Top 5 Spending and Investment Insights from Marketers

Top 5 Spending and Investment Insights from Marketers

Confidence in data-driven marketing led marketers to set high Q1 2014 goals.