AM/Direct Debuts Delia's Alternative Media Programs
AM/Direct, the alternative media division of Millard Group Inc., has been awarded management duties for Delia's alternative media programs.These newly available programs include 1.9 million package inserts, 40 million catalog blow-ins and 1.6 million retail bag inserts annually.
Delia's buyers are ages 12 to 20 and spend an average of $90 per sale.
AM/Direct recommends these alternative media programs for offers including health and beauty products, magazine subscriptions, product samples, book clubs and others.
Millard Group Inc. is based in Peterborough, NH.
