*Amazon Picks Microsoft Reader Software for Future E-Book Store

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Microsoft Corp. said yesterday that leading online retailer Amazon.com has selected Microsoft Reader as the preferred format for Amazon's future e-book store.


The alliance will allow Microsoft to create a customized Amazon version of the Microsoft Reader, giving consumers the ability to purchase and download e-book titles directly from Amazon.com and read them in Microsoft Reader format.
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Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...