Amazon Launches First Co-Branded Credit Card

Share this article:
Internet retailer Amazon.com yesterday announced a five-year deal with NextCard to launch a co-branded credit card.


Consumers can apply for the card by visiting Amazon.com. Available in platinum or classic cards featuring both the Amazon and NextCard logos, the card is good for both online and offline purchases. It has no annual fee.


The Amazon credit card offers 30-second online approval and access to statement viewing and payment, account alerts, balance transfers and Internet-enabled chats with customer service representatives - all on the Internet.


A key feature of the card is the loyalty program. Cardholders can enroll for free in the Amazon.com NextCard Visa Rewards program to earn points that can be redeemed for Amazon.com gift certificates and merchandise.


Also, purchases made on Amazon.com using the co-branded card earn customers triple rewards points.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Opinions

The Challenge of Changeable Customers

The Challenge of Changeable Customers

When it comes to behavioral targeting, I'm never surprised by the ads I'm served on my personal Mac.

Spoiled for Choice: Answers

Spoiled for Choice: Answers

Sterling Worldwide is hiring a new VP of sales and marketing. Should the CRM expert or the data person get the job? See what our readers has to say.

Peering Into the Marketing Future

Peering Into the Marketing Future

You've heard it many times before: The only constant is change. Not really. Sometimes, the only constant is stubborn resistance. This year we'll see a mix of both.