AllSoldOut.com Gets the Ricky Martin Tickets
The site features hard-to-get tickets to concerts by artists such as Ricky Martin and Backstreet Boys, as well as passes to sporting events, including NFL and NHL games and Nascar races.
E-commerce aggregator PriceGrabber will begin offsetting price info with service expectations.
At nearly $43 billion, interactive advertising revenues exceeded broadcast for the first time in 2013.
While advertisers have become incredibly data-savvy, the most difficult challenge remains causally linking that data to outcomes that really matter.